Lyle Bunn provides strategic and business counsel to investors, operators, suppliers and users of Digital Signage, Dynamic Media and Media Channels in Out-of-Home environments. Consulting services include: . Strategy Architecting and Business Planning . Validation and Refinement of Assumptions . Digital Out-of-Home (DOOH) Project Planning & Management . Situation/opportunity/market assessment . Business and Project Tuning and Acceleration . Alternatives Analysis and Sourcing . Orientation, Training, Education and Facilitation . Strategy Development, . Relationship Architecting, . Vendor Support The "SPEED" Digital Signage Training Program, a 4-hour program comprised of eight modules has been developed and is delivered by Lyle Bunn to provide project and business development momentum. Get "SPEED"!  Lyle is a member of the Academy Faculty of InfoComm International and has presented for the National System Contractor Association (NSCA). He is a member of the Digital Signage Association, the Self-Service Industry Association, the Digital Signage Federation. He also serves on the Advisory Board of the Digital Signage Show/KioskCom and the Consultants Advisory Panel of Digital Signage Expo. He has served as Editor for Digital Signage supplements published in the March 2009 and January 2010 editions of USA Today, as well as The Wall Street Journal on April 9, 2010. Digital Signage and Dynamic Digital Display describes digital display screens such as LCD, plasma, CRT or LED connected in a network and controlled from a single centralized point. This is also known as Retail Media, Out-of-Home (OOH) Video, Digital Point-of-Purchase (POP), In-Store TV, Captive Audience TV, Narrowcasting Networks, Dynamic Display Engagement Media, Dynamic Communications Network, Place-Based Media, and Dynamic Out-of-Home, Private Audience Display or other names.
Lyle Bunn is widely recognized as a leading figure in North America's Dynamic Digital Signage industry. Lyle has contributed to the planning of many of the largest signage networks in North America.
He was the only individual named to the Digital Signage Forum's 2005 Digital Signage Top Ten List, among corporations such as Thompson (PRN), 3M, Clear Channel, Focus Media and others.
Lyle has chaired or presented at virtually every major digital signage conference in the past several years.
He was the principal author of "The new Madison Avenue Diet - The Strategy for Performance-Focused Dynamic Signage Content". This omnibus whitepaper provides the framework for digital signage business models and content production. In early 2007 Lyle Bunn released the first-ever CD ebook "Digital Signage Planning Guide" as a CD-ROM eBook which, now in its 5th edition, is used around the world.
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